We are Song

The world’s largest tech-powered creative group

Experience how we blend creativity, innovation, and technology to push boundaries and build relevance.

Your new kind of partner

Gen-AI powered experience

We partnered up with Fortune to transform their iconic Fortune 500® list into an AI-driven platform, giving business leaders access to insights like never before.

Vodafone’s AI-powered chatbot is making customer service cool for Gen Zs

Vodafone, UK

Together with Microsoft + Amadeus we designed, developed and launched Cytric Easy, a new business travel tool

Cytric Easy, Europe

Helping Prada delight customers with innovative product customization

Prada, Italy

“The Greatest Story Ever Worn” campaign celebrates 150 years of the Levi’s® 501® jean

Levi’s, USA

Our connected services

View our services

Accenture Life Trends 2025

Five trends exploring people's lens on the world today.

As disruptive breakthroughs evolve digital experiences, people naturally adjust their relationship with technology, affecting the businesses trying to reach them.

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We expand our capabilities through strategic acquisitions

A customer experience analytics provider that helps global businesses understand customers through insights, analytics and AI-powered predictive models. 

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A Melbourne-based marketing technology consultancy that helps leading organizations deliver seamless customer experiences and transform their marketing services.

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A cloud-native digital experience and data analytics company specializing in composable software, digital engineering and commerce services.

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A leading healthcare marketing agency that helps Life Sciences brands build an optimal brand experience at any stage of the health journey. 

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A global digital product company that blends design, technology, and innovation to help companies create breakthrough products and experiences.

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An award-winning integrated customer engagement agency with deep expertise in behavioral science, customer strategy and CRM activation.

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News at Song

March 18, 2025

We are Song

The world’s largest tech-powered creative group

Your new kind of partner

We're designed to solve fundamental business needs: customer relevance and growth.

Our work

Our connected services

We're a global, culturally connected mix of professionals with a diversity of world-class creative skills. We see. We solve. We simplify. We scale.

Accenture Life Trends 2025

Five trends exploring people's lens on the world today.

We expand our capabilities through strategic acquisitions

Accenture expands AI refinery and launches new industry agent solutions to accelerate agentic AI adoption

Accenture Song wins 24 iF Design Awards

Accenture invests in and collaborates with AI-powered agentic prediction engine Aaru

Why creativity is key: The Julie Sweet and David Droga formula at Accenture

Accenture Song and Defender: Next-gen content production & immersive product configuration

Accenture invests in Cresta to improve efficiency and productivity in contact centers with gen AI

Gatorade launches generative AI-powered bottle design experience

Accenture and Mondelēz unveil new platform to accelerate gen AI-powered global marketing capabilities

Accenture invests in Martian to bring dynamic routing of Large Language Queries and more effective AI systems to clients

Accenture helps organizations personalize experiences on Salesforce using data and AI

Song partners with NRMA Insurance to introduce the company’s new positioning as a Help Company™

Song, The Monkeys and Droga5 selected to provide Tourism Australia’s creative and digital services

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