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Aviation

Are you prepared for the challenges of the next decade? Enhance traveler experience and operational efficiency. Airlines have the opportunity to reimagine​ how journeys are designed, sold, ​and delivered​.

What’s going on

Traveler’s expectations are evolving, with end-to-end travel experience taking centre stage. Across travel inspiration, planning, booking, travel and post travel – people are looking for a smarter, hyper-personalized and fully integrated way to a perfect trip. For airlines, technology readiness in operational efficiency is a good start. The next level of reinvention comes from embedding AI at the core and scaling it with purpose. How?

4 ways aviation is changing

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A Retail-led future

New technologies, from generative Al to augmented reality, promise to transform the traveler experience and companies' ability to connect and serve them. Modernized offer, order, settle and deliver (OOSD) systems can unlock billions in trapped value, empowering aviation companies to build deeper, stronger, and more trusted relationships. As you transition to Offer Order, complexity will increase while cost pressure remains. How will you navigate this complexity?

Rising cost pressures

Rising costs from factors such as volatile fuel prices, regulatory changes, geopolitical uncertainties and fluctuating demand pose persistent challenges. Aviation companies need to maximize efficiency and develop new revenue streams, both to offset rising costs and to augment and lessen reliance on traditional sources of income.

Net zero commitment

Aviation companies are committing to net-zero operations, with an ambition to achieve net-zero emissions by 2050. Focus is on investing in innovative technologies, adopting sustainable aviation fuels (SAF) and optimizing operational efficiencies. With an emphasis on fleet modernization, improved air traffic management and adoption of carbon sequestration techniques.

Evolving talent needs

The aviation industry’s workforce and talent needs are changing fast, driven by new technology, changing demographics and the evolving industry. Demand for digital expertise, AI, data analytics, cybersecurity and sustainable practices are in focus, as the industry adopts new technology. It needs to reinvent talent and ways of working.

What you can do

Unlock value through partnerships and ecosystems, developing new offerings that focus on convenience and contextuality. Generate data-driven customized offers to drive increased loyalty. Enable payment platforms to support multiple payment options.

In the battle for loyalty, new and established travel players will invest in tailored offers. Are you ready to win customers? Contextualize offerings based on real-time preferences. Use generative Al to deliver rich content directly to travelers.

Embed ESG into corporate strategies. Reinvent intelligent operating models powered by data and AI, to identify new value capabilities across the ESG spectrum. Facilitate real-time operational collaboration across the value chain.

Don't risk losing the talent war. Reshape how you build and retain talent. Reinvent the organization for new ways of working. Adopt flexible, data-informed talent management. Use diverse workforce models, anticipate skill needs, and invest in new skills.

Our leaders

Emily Weiss

Senior Managing Director – Global Industry Sector Lead, Travel

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Carsten Weisse

Managing Director, Europe Aviation Lead

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Aaron Yu Qi

Senior Manager – Strategy & Consulting, Growth Markets, Travel Technology Lead

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Gaush Mohamad

Managing Director – Accenture Strategy & Consulting, Travel

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