Empowerment through ownership
In an era where data is pervasive and its usage opaque, having full control over your data is not just a necessity but an absolute priority.
The decentralized identity market is rapidly growing, showing how crucial it is for us to control our personal data. This growth means that soon, most of us could manage our data securely and privately, making our online interactions safer. By focusing on decentralized identity, we're paving the way for a future where everyone can feel confident and protected online.
is the expected compound annual growth rate of decentralized ID market value from 2022 to 2030.
Europeans are anticipated to use digital identity to access key public services across EU borders by 2030.
of smartphone users will be making verifiable claims with a digital wallet.
What you can do
Going forward, the winning digital business will earn direct, trusted access to data in customers' wallets, benefiting from perpetual zero-party data access and the ability to offer hyper-personalized service at scale.
Help brands leverage self-sovereign data constructs to enable consumers to have full control over their consumption preference and transaction data to share with brands of their choice for improved engagement and customized offers.
By adopting the digital capabilities and governance models needed to re-establish customer relationships based on trust, organizations have an opportunity to create new products and services that offer seamless user experiences across platforms.
The ability to interact with data and systems outside of your organization in a secure and scalable manner by leveraging a common interoperable infrastructure will allow for true scalability and participation in the emerging data economy.
Enable secure engagement and transactions in the new, three-dimensional persistent internet.
Enable secure engagement and transactions in the new, three -dimensional persistent internet.
