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Accenture Research

Thought leadership to stay ahead of disruption

Making Reinvention Real with Gen AI

Lessons learned from 2,000+ gen AI projects and surveys with 3,000+ C-level executives

What we think

Technology Vision 2025

AI: A Declaration of Autonomy—Is trust the limit of AI’s limitless possibilities?

Building a reinvention-ready digital core

Chapter 2: How to mobilize technology for continuous reinvention

Navigating value migration in the age of AI

Companies that successfully pursue AI-fueled reinvention outperform their peers in top-line performance by 15%.

Ecosystem partners

Meet our lead

Francis Hintermann

Global Lead – Accenture Research

Join us