An evaluation of Microsoft Intune led our global IT organization to decide to migrate from Accenture's legacy solution to Intune. One key factor was that in addition to traditional MDM features, Intune also offered MAM. MDM places an agent on a mobile phone and manages the phone, enforcing encryption and use of a PIN. MAM, on the other hand, provides secure use of mobile applications without requiring full device control.
Initially, MDM was further developed than MAM, and was the first solution Accenture adopted along with enhancement. For MDM, our global IT organization collaborated with Microsoft to develop additional features Accenture needed before migrating approximately 110,000 registered devices at the time from the legacy MDM solution to Intune. Many employees, however, were reluctant to adopt the solution due to a number of misconceptions about what companies monitor with MDM solutions. Three years later, the adoption rate remained relatively low at 140,000 personal devices.
During this time, Microsoft continued to develop its MAM solution. Accenture, among other partners, collaborated on the features and functionalities that a large enterprise like Accenture needs. Our global IT team appreciated that Intune MAM offers seamless integration with Accenture's suite of Microsoft productivity tools; enables secure access to many Accenture mobile applications without requiring root-level access; and includes a separate mobile application catalog that does not require device enrollment to access it.
Our global IT team hoped that these advantages would also address a population of employees concerned about broad company access to personally owned devices. We knew we needed a new solution that removed the misunderstanding that Accenture could or would be looking at the daily activity of our workforce and that offered immediate mobile productivity benefits.
That solution was a combination of Intune MAM, which allows employees to access company applications without fully enrolling in mobile device management, and providing seamless, helpful mobile apps for our people enabling them to work from wherever they are. Mobile apps like Microsoft Outlook, OneDrive, and Teams, were a selling point for our people to adopt Intune MAM. Outlook and Teams work seamlessly with Microsoft 365 and MAM is enabled out of the box.